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Contemporary International Business in the Asia-Pacific Region - eBook

Contemporary International Business in the Asia-Pacific Region – eBook

eBook details

  • Authors: Alain Verbeke, Robin E. Roberts, Deborah Delaney, Peter Zámborský, Peter Enderwick, Swati Nagar
  • File Size: 48 MB
  • Format: PDF
  • Length: 526 Pages
  • Publisher: Cambridge University Press
  • Publication Date: April 2, 2019
  • Language: English
  • ISBN-10: 110862068X
  • ISBN-13: 9781108620680

Original price was: $97.75.Current price is: $14.00.

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About The Author

Alain Verbeke

Alain Verbeke

Dr. Alain L. Verbeke is a Professor of International Business Strategy and holds the McCaig Research Chair in Management at the Haskayne School of Business, University of Calgary (Canada). He was previously the Director of the MBA program at Solvay Business School, University of Brussels.

Dr. Verbeke has also been a Visiting Professor at the University of Toronto, Dalhousie University, and the Université Catholique de Louvain, as well as an Associate Fellow of Templeton College (University of Oxford). He is currently an Academic Associate of the Centre for International Business and Management, Judge Business School, University of Cambridge.

Deborah Delaney

Peter Enderwick

Peter Zámborský

Robin E. Roberts

Swati Nagar

The Asia–Pacific region’s growing dominance as a source of international business growth has created a dynamic and complex business environment.
As a result, any international business manager working in a global context must have a solid understanding of communities, regional economies, and operational challenges.

Contemporary International Business in the Asia–Pacific Region addresses topics that are driving international business today, with an emphasis on ‘doing business in Asia.’ This textbook Contemporary International Business in the Asia-Pacific Region (PDF) introduces core business concepts and comprehensively covers a range of key areas, including trade and economic development, cultural dimensions, research and marketing, business planning and strategy development, and employee development in cross-cultural contexts, for both local and international students.

Contemporary International Business in the Asia–Pacific Region, written by authors with industry experience and academic expertise, is a must-have resource for business and management students.

NOTE: This sale only includes Contemporary International Business in the Asia-Pacific Region in PDF. No access codes included.

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