International Management: Culture, Strategy, and Behavior 12th Edition
By Fred Luthans, Jonathan Doh
Student textbook only, NO Connect Access Code included
The latest International Management: Culture, Strategy, and Behavior 12th Edition offers a clear and comprehensive approach, addressing all essential aspects and their interconnections. This update includes three chapters each on environment and OB/HRM, while Culture and Strategy are explored in their own four chapters. The book balances research findings with practical applications.
This latest 12th edition reflects the impact of the COVID-19 pandemic, which has questioned traditional views on international business practices. It also introduces discussions on emerging markets that are experiencing significant challenges, as well as the influence of new technologies, like artificial intelligence and robotics, on the global job market.
Furthermore, this edition introduces a new co-author, Ajai Gaur, who is a Professor of Strategy and International Business at Rutgers University. Ajai contributes his expertise in global business strategy, emerging markets, and institutions, along with his strong connections to East and South Asia, which adds a more global perspective to the text.
Additional ISBNs for International Management 12E:: 978-1266061318, 978-1266097904, 978-1266463082, 978-1266722110, 978-1265812874, 978-1265806620, 978-1265806361, 978-1265809218, 978-1265808891, 978-1264798773
NOTE: This only consists of the eBook International Management: Culture, Strategy, and Behavior 12th Edition, in original PDF. The International Students Edition and North American versions are exactly the same. No access codes are included.
