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ISE Business Analytics – eBook

eBook Details

  • Authors: Sanjiv Jaggia, Alison Kelly, Kevin Lertwachara, Leida Chen
  • File Size: 23 MB
  • Format: ePub (original), PDF (converted)
  • Length: 688 Pages
  • Publisher: McGraw-Hill International; 1st edition
  • Publication Date: ‎March 9, 2020
  • Language: English
  • ISBN-10: 1260785009, 1260576019
  • ISBN-13: ‎ 9781260785005, 9781260576016

ISE is the same as the US edition (apart from the cover)

Original price was: $55.99.Current price is: $13.00.

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About The Author

Alison Kelly

Kevin Lertwachara

Leida Chen

Sanjiv Jaggia

Business Analytics: Communicating with Numbers (ePub/PDF) was written from the ground up to prepare students to understand, manage, and visualize the data, apply the appropriate tools, and communicate the findings and their relevance. Unlike other texts that simply repackage statistics and traditional operations research topics, this text seamlessly threads the topics of data wrangling, descriptive analytics, predictive analytics, and prescriptive analytics into a cohesive whole. It provides a holistic analytics process, including dealing with real life data that are not necessarily ‘clean’ and/or ‘small’ and stresses the importance of effectively communicating findings by including features such as a synopsis (a short writing sample) and a sample report (a longer writing sample) in every chapter. These features help students develop skills in articulating the business value of analytics by communicating insights gained from a non-technical standpoint.

(ISE Hed Irwin Statistics)

978-1260576016, ‎ 978-1260785005, 9781260784954, 978-1260784954, 1260784959

We highly recommend using the free Adobe Digital Editions (for Mobile devices) or Calibre (for Windows/Mac) to view the ePub ebook.

NOTE: This sale only includes the ebook Business Analytics: Communicating with Numbers in the original ePub format. A converted PDF is also included. The International/ISE edition is exactly the same as the USA/North American version. No access codes are included.

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