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Small Business Management: Launching and Growing Entrepreneurial Ventures (20th Edition) – eBook

eBook Details

  • Authors: Justin G. Longenecker, J. William Petty, Leslie E. Palich, Frank Hoy
  • File Size: 54 MB
  • Format: PDF
  • Page Length: 737 pages
  • Publisher: Cengage Learning; Twentieth edition
  • Publication Date: July 20, 2022
  • Language: ‎English
  • ISBN-10: 0357718909, 0357718801
  • ISBN-13: 9780357718902, 9780357718803

Original price was: $94.00.Current price is: $15.00.

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About The Author

Frank Hoy

J. William Petty

J. William Petty

Dr. J. William Petty, PhD, Baylor University, is Professor of Finance and W. W. Caruth Chair of Entrepreneurship. Dr. Bill Petty teaches entrepreneurial finance, both at the graduate and undergraduate levels. He is a University Master Teacher. In 2008, the Acton Foundation for Entrepreneurship Excellence selected him as the National Entrepreneurship Teacher of the Year.

Dr. Petty's research interests include the financing of entrepreneurial firms and shareholder value-based management. He has served as the editor of the Journal of Entrepreneurial Finance and has published articles in various academic and professional journals.

John William is co-author of a leading textbook in small business and entrepreneurship, Small Business Management: Launching and Growing Entrepreneurial Ventures. He also co-authored Value-Based Management: Corporate America’s Response to the Shareholder Revolution (2010). He also serves on the Board of the Baylor Angel Network, a network of private investors who provide capital to startups and early-stage companies.

Justin Longenecker

Leslie E. Palich

Discover the keys to small business success with Longenecker/Petty/Palich/Hoy’s SMALL BUSINESS MANAGEMENT: LAUNCHING AND GROWING ENTREPRENEURIAL VENTURES, 20TH EDITION, (PDF). This best-selling textbook provides practical concepts, entrepreneurial insights, and complete resources that are valuable now and throughout your management ventures. This latest 20th edition guides you through the entire business cycle, from how to start and manage to growing and harvesting a business. Current coverage offers innovative tools and unforgettable examples, cases, and activities to sharpen skills. You take the role of decision-maker by applying what you’ve learned to current challenges in today’s small businesses. Revisions address the gig economy, while expanded coverage of the business plan highlights the Business Model Canvas. Updated, clear explanations of financial statements focus on the needs of small business owners.

978-0357718803, 978-0357718902

P.S. We may also have the Small Business Management 20th Edition test bank and other instructor resources for sale. Contact us.

NOTE: This product only includes the Small Business Management: Launching and Growing Entrepreneurial Ventures 20th Edition eBook in PDF. No access codes are included.

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