Contemporary Sport Management returns with a new Sixth Edition that makes this popular introductory textbook stronger and more applicable than ever for students who plan to enter, or are considering, the sport management field.
The Contemporary Sport Management, 6th Edition (PDF) offers the knowledge of 58 highly acclaimed contributors, 25 new to this work. Together, they present a wide array of cultural and educational backgrounds, offer a complete and contemporary overview of the field, and represent the extraordinary diversity of this profession.
This latest 6th Edition offers much new and updated material:
- A new chapter on analytics in the sport industry
- New professional profiles showcasing the diversity in the field
- New and updated international sidebars for each of the ebook’s 21 chapters, with accompanying questions in the web study guide
- Streamlined chapters on sports management history and sociological aspects of sport management, emphasizing the issues most relevant to today’s sports managers
- Updated sidebars and learning features, including Historical Moment sections, chapter objectives, key terms, social media sidebars, sections on applied practice and critical thinking, and more
In addition, Contemporary Sport Management 6E offers an array of student and instructor ancillaries:
- A test package and chapter quizzes that combine to offer 850 questions, in true/false, fill-in-the-blank, short answer, and multiple-choice formats
- A presentation package of 350 slides covering the key points of each chapter, as well as an image bank of the art, tables, and content photos from the ebook
- A revamped web study guide that contains over 200 activities, presented through recurring features such as Day in the Life, Job Opportunities, and Learning in Action
- An instructor guide that houses a sample syllabus, instruction on how to use the web study guide, a section on promoting critical thinking in sport management, lecture outlines, chapter summaries, and case studies from the journal Case Studies in Sport Management to help students apply the content to real-world situations
This new edition addresses each of the typical professional component topical areas that COSMA (the Commission on Sport Management Accreditation) considers essential for professional preparation: sport management foundations, functions, environment, experiential learning, and career development.
Contemporary Sport Management is organized into four parts. Part I provides an overview of the field and its critical leadership concepts. Part II details the significant settings in which many sport management positions are carried out. In part III, readers learn about the key functional areas of sport management, including sport marketing, consumer behavior, sport communication, sports facility and event management, and more. And in part IV, readers examine current sport management issues, including how sport management interfaces with law, sociology, globalization, analytics, and research.
Every chapter includes a section or vignette on international aspects of the field and ethics in sport management. This textbook particularly focuses on the ability to make principled, ethical decisions and on the ability to think critically. These two issues, of critical importance to sport managers, are examined and analyzed in detail in this book.
Contemporary Sport Management Sixth Edition will broaden students’ understanding of sport management issues, including international issues and cultures, as it introduces them to all the aspects of the field they need to know as they prepare to enter the profession. With its up-to-date revisions and new inclusions, internationally renowned stable of contributors, and array of pedagogical aids, this latest Contemporary Sport Management, 6E, maintains its reputation as the groundbreaking and authoritative introductory textbook in the field.
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NOTE: This sale only includes the Contemporary Sport Management 6th Edition eBook in PDF. No access codes are included.