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Essentials of Business Communication (12th Edition) – eBook

eBook Details

  • Authors: Mary Ellen Guffey, Dana Loewy
  • File Size: 45 MB
  • Format: PDF
  • Page Length: 600 Pages
  • Publisher: ‎ Cengage Learning; 12th edition
  • Publication Date: ‎ March 3, 2022
  • Language: ‎ English
  • ASIN: ‎ B095JHMQKT
  • ISBN-10: 0357714970, 0357715047, 0357981832, 0357715055
  • ISBN-13: 9780357714973, 9780357715048, 9780357981839, 9780357715055

Original price was: $81.99.Current price is: $17.00.

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About The Author

Dana Loewy

Dana Loewy

Dr. Dana Loewy got an M.A. from Bonn University, Germany, and a Ph.D. in English from the University of Southern California. She has been teaching business communication at California State University, Fullerton for over 20 years. She enjoys introducing undergraduates to business writing and honing the skills of graduate students in managerial communication. Concurrently, Dana has taught various German courses and has served as a guest lecturer at Fachhochschule Nürtingen, Germany. In addition to completing numerous brand-name consulting assignments, she is a business etiquette consultant certified by The Protocol School of Washington.

Fluent in several languages, including her native languages of Czech and German, Professor Dana has authored critical articles in many areas of interest, including translation, literary criticism, business communication, and business ethics. She has played an increasingly significant collaboration role with Dr. Guffey on recent editions of many books including Essentials Of Business Communication. Before co-authoring with Dr. Guffey, Dana worked as a professional translator for 25 years, during which time she provided subtitles for thousands of major feature films and movies. Dana also published various prose translations and poetry, most notably The Early Poetry Of Jaroslav Seifert and On The Waves Of Tsf. Very active in the Association for Business Communication, Dr. Dana Loewy focuses on creating effective learning and teaching materials for graduate and undergraduate business communication students.

Mary Ellen Guffey

Mary Ellen Guffey

Dr. Mary Ellen Guffey, a dedicated professional, as taught business communication and business English topics for more than 35 years. She received a bachelor's degree, summa cum laude, from Bowling Green State University; a master's degree from the University of Illinois; and a doctorate in business and economic education from the University of California, Los Angeles (UCLA). Guffey has taught at the Santa Monica College, University of Illinois, and Los Angeles Pierce College. Now recognized as the world's leading business communication textbook author, Mary is the founding author of 3 award-winning textbooks: Essentials Of Business Communication, Business Communication: Process And Product, and Business English. Each updated ebook continues to lead its market and, together, these ebooks have helped hundreds of thousands of college students around the world develop language skills.

Dr. Mary Guffey serves on the review boards of the Journal of Business Communication and the Business and Professional Communication Quarterly. Dr. Guffey also participates in national meetings, sponsors business communication awards and is committed to promoting excellence in business communication pedagogy and the development of student writing skills.

Ensure you have the job-ready writing and communication skills that today’s employers demand with Guffey/Loewy’s ESSENTIALS OF BUSINESS COMMUNICATION, 12TH EDITION (PDF). This market-leading textbook helps you develop the professional and communication skills that employers seek, including speaking, writing, critical thinking, and teamwork. Updated employment chapters offer insights into a labor market that is more competitive and dependent on technology than ever before. Based on interviews with practitioners and the authors’ research of thousands of articles and blogs, the latest technologies, trends, and practices emphasize transferable professional skills.

Timely advice guides you through building your brand, searching for a job, writing a winning resume, interviewing effectively, and using LinkedIn. Optional editing challenges, grammar reviews, and a complete grammar guide at the end of the book help you further improve critical language skills.

978-0357714973, 978-0357715048, 978-0357981839, 978-0357715055, 978-0357981832, 9780357981832 , 0357981839

P.S. We also have the Essentials of Business Communication 12e’s test bank, manual, and other instructor resources for sale. Contact for more info.

NOTE: This product only includes the Essentials of Business Communication, 12th Edition, eBook in PDF. No access codes are included.

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