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Understanding Business, 2024 Release – eBook

eBook Details

  • Authors: William G. Nickels, Jim McHugh, Susan McHugh
  • File Size: 185 MB
  • Format: PDF (converted)
  • Length: 744 Pages
  • Publisher: ‎ McGraw-Hill Education; 2024 Release Evergreen
  • Publication Date: ‎ March 19, 2024
  • Language: ‎English
  • ISBN-10: 1266813012, 1266813012, 126452062X, 1264249527, 1266645152
  • ISBN-13: 9781266645150, 9781264249527, 9781266813016, 9781264520626, 9781266645150

Original price was: $89.00.Current price is: $18.00.

SKU: understanding-business-2024-release-ebook Categories: , , , ,

About The Author

James McHugh

Professor James McHugh is an associate professor of business at St. Louis Community College. James teaches several sections of introduction to business, and has been for twenty years. He holds an M.B.A. and has broad experience in both business and education. McHugh has conducted numerous seminars in business and maintains several consulting positions with small and large business in the St. Louis area.

Susan McHugh

Susan McHugh

Dr. Susan McHugh holds an M.Ed. and has completed Ph.D. coursework in education administration, concentrating on adult learning theory. As a professional, McHugh consults in both training and curriculum development. Not only is she a co-author on UB5/e., Susan also developed the integrated teaching and learning system.

William G. Nickels

William G. Nickels

Dr. William Nickels is professor emeritus of business at the University of Maryland, College Park. He has over thirty five years’ experience teaching undergraduate and graduate business courses, including introductory courses in marketing, business, and promotion. He has won the Outstanding Teacher on Campus Award 4 times and was nominated for the award many other times. He received his MBA degree from Western Reserve University and his PhD from The Ohio State University. Bill has written a marketing communications textbook and 2 marketing principles textbooks in addition to many articles in business publications. He has taught many seminars to business people on subjects such as marketing, non-business marketing, power communications, and stress and life management.

Understanding Business 2024 Release is an exceptional educational product designed to meet the varied requirements of classrooms, no matter their size, teaching methodologies, or learning objectives. Its content is distinguished by its depth, breadth, timeliness, and relevance, all presented in a format that is accessible to students with diverse learning styles. The program, enriched by an array of technological solutions from McGraw Hill Connect, not only engages students but also enhances their learning experience, deepens their comprehension, and simplifies the assessment process for educators. Understanding Business stands as the Gold Standard in educational resources, offering carefully aligned course supplements that reinforce chapter concepts, boost retention, and elevate student engagement.

Nickels/McHugh/McHugh, Understanding Business 2024, Evergreen Release, is a market-leading product that meets the needs of nearly all classrooms, no matter the size, teaching modality or learning objectives. The content is unparalleled in its depth, breadth, currency, and relevance, presented in a highly accessible format to accommodate all learning styles.

978-1266813016, 978-1264249527, 978-1266645150, 978-1264520626, 978-1266813016, 9781264249527, 978-1264249527, 978-1260894851, 978-1266516948, 978-1264249497, 978-1266239472, 978-1265419790, 978-1266274954, 978-1266653131, 978-1266653490, 978-1264520626, 9781260894851, 9781266516948, 9781264249497, 9781266239472, 9781265419790, 9781266274954, 9781266653131, 9781266653490, 9781264520626

NOTE: This sale only consists of the eBook Understanding Business 2024 Release in a converted PDF (The page numbers won’t match the physical book) format. No access codes are included.

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