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Management Information Systems: Managing the Digital Firm (16th Edition) - eBook

Management Information Systems: Managing the Digital Firm (16th Edition) – eBook

eBook Details

  • Authors: Kenneth C. Laudon, Jane P. Laudon
  • File Size: 94 MB
  • Format: PDF
  • Length: 656 Pages
  • Publisher: ‎Pearson; 16th edition
  • Publication Date: ‎ January 1, 2019
  • Language: ‎English
  • ASIN: B07R5CDCL4
  • ISBN-10: 0135191793, 0135192048
  • ISBN-13: 9780135191798, 9780135192047, 9780135191927, 9780136577577, 9780135192115

Original price was: $84.99.Current price is: $14.00.

SKU: management-information-systems-managing-the-digital-firm-16th-edition-ebook Categories: , , , , , Tags: , ,

About The Author

Jane P. Laudon

Jane P. Laudon

Jane Price Laudon is a management consultant in the information systems area and the author of seven books. Her special interests include MIS auditing, software evaluation, systems analysis, data management, and teaching business professionals how to design and use information systems.

Jane got her Ph.D. from Columbia University, her M.A. from Harvard University, and her B.A. from Barnard College. She has taught at Columbia University and the New York University Graduate School of Business.

Kenneth C. Laudon

Kenneth C. Laudon

Dr. Kenneth C. Laudon is a Professor of Information Systems at NY Stern School of Business. Ken has a B.A. in Economics from Stanford University and a Ph.D. from Columbia University. He has authored a dozen books dealing with information systems, organizations, and society, including Communications Technology and Participation; Dossier Society; Solving Classic Business Problems; Information Technology and Management Strategy; Computers and Bureaucratic Reform; Management Information Systems: Managing the Digital Firm; E-commerce, Business Technology Society; Business Information Systems: A Problem-Solving Perspective; Information Technology and Society, and Interactive Computing: Concepts and Skills. In addition, he has written over 35 articles and book chapters concerned with the social, organizational, and management impacts of information systems.

For introductory courses in MIS (management information systems) and IS (information systems).

The authoritative, case-based study of IS in business today.

Management Information Systems: Managing the Digital Firm 16th Edition (PDF) provides the most comprehensive overview of information systems business firms use today, while drawing connections between MIS and business performance. The Laudons are known for their outstanding real-world case studies, which describe how well-known companies use IT to solve problems and achieve business objectives. Students develop sought-after skills, such as leading IS-related management discussions and using IT to meet bottom-line results. Each chapter of the 16th edition features all-new Interactive Sessions, new Video Cases, and a new Career Opportunities section building practical job-seeking skills.

978-0135191798, 978-0135192047,978-0135191927, 978-0136577577, 978-0135192115

NOTE: This sale only includes the ebook Management Information Systems: Managing the Digital Firm, 16th Edition, in PDF for download. No access codes are included.

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