Grewal/Levy Marketing 8th Edition (PDF) was designed to show today’s social and digital students how marketing adds value and how firms maintain and rely on value for establishing lasting relationships with customers. The updated new Eighth Edition represents the authors’ most extensive revision today, exploring both fundamentals and new marketing influencers such as digital social and mobile marketing, analytics, and the psychology influencers on consumer behavior. Written in an engaging, highly visual format with up-to-date examples throughout for today’s mobile students and instructors. Accompanied by Connect®, our highly reliable digital teaching and learning solution embeds learning science and award-winning adaptive tools to improve student results, a robust suite of instructor resources, and a regularly updated author blog.
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P.S. We also have the Grewal/Levy’s Marketing, 8e, test bank, and other resources for sale. Contact us. The Marketing 7th Edition is also included in ePub format for free.
NOTE: This sale only includes the textbook Marketing, 8th Edition, in PDF by Levy and Grewal. 7th Edition is also included for free in ePub format. No access codes are included.